Bambuser lägger ner för privatpersoner
Livestreaming-tjänsten ska fokusera på företag
Den svenska livestreaming-tjänsten Bambuser meddelade idag att man kommer att stänga ner "Bambuser Community" vilket innebär att privatpersoner inte längre kommer att kunna använda tjänsten för livestreaming.I ett blogginlägg skriver Bambuser att man nu kommer att fokusera på att erbjuda sin livestreaming-plattform till företag genom sin nya tjänst Iris. För privatpersoner som använder Bambusers gratistjänst kommer tjänsten att stänga ner 22 januari 2018 medan de som har betalat kommer att kunna använda tjänsten tills deras kontraktsperiod går ut eller till 31 maj 2018 om de betalar på månadsbasis.Bambuser drog igång 2007 och får väl räknas som en av pionjärerna inom livestreaming. Nu tio år senare finns det dock en uppsjö av plattformar som man kan streama live från mobilen med och Bambuser har nog inte riktigt hängt med i det racet.
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PRESSMEDDELANDE
Bambuser announces the closure of its consumer community
Bambuser AB (publ) ("Bambuser" or "the Company") today announces that the Bambuser Community will be shut down in the coming months.
As of 22/01/2018, the Bambuser Community will cease its consumer service for streaming and broadcasting live video for free users. Paying customers on Bambuser Premium set-term agreements will retain use of the service for the remainder of their contracts. Customers paying on a subscription basis will retain use of the service until 31/05/2018.
In the 10 years since its inception, an influx of competitors have entered the social live video arena, ultimately making Bambuser’s consumer offering one of many. Since 2014, Bambuser has been developing its B2B offering, the Iris Platform, with the aim to strengthen the Company’s long-term revenue potential.
The closure of the Bambuser Community is a natural consequence of the Company’s longstanding decision to focus solely on the Iris Platform and maximize efficiency. With the Iris Platform, the Company will concentrate on selling its software to enterprises, while remaining dedicated to facilitating the creation of user-generated content (UGC). Bambuser will remain in the UGC business, transitioning to be an enabler for enterprises who have a need for UGC functionality, as opposed to being a direct supplier.
“We’ve been in the UGC business for a long time and we understand its importance. We believe that the most strategic way forward for Bambuser is to offer our SDKs to businesses who desire a mobile live video solution. By enabling audiences to submit live video content, enterprises will not only create engagement with their viewers and users, but they’ll also be leveraging their audiences as contributors of exclusive content.” says Bambuser CEO, Hans Eriksson.
