Cadillac unveils two European Premiers at

Frankfurt Motor Show

• American premium brand elevates and expands portfolio

• New models help fuel global growth

• Elmiraj grand coupe expresses pure driving enjoyment

• 2014 CTS ascends into heart of upper mid-size premium market

• Extended range electric Cadillac ELR offers new dimension of advanced

technology

GLATTPARK/ZÜRICH – Cadillac is expanding its portfolio with an array of new models

as visitors of this year’s Frankfurt Motor Show can witness at the Cadillac display in Hall 9.

Two European premieres – the Elmiraj Concept Coupe and the CTS, an all-new upper midsize premium sedan – are being unveiled in Europe for the first time. The extended range

electric ELR coupe will have its German debut.

Cadillac is elevating and expanding its portfolio as part of a long-term mission to reclaim its

place within the highest levels of the global premium market.

New models, like the award winning ATS sport sedan, the dramatic ELR electric premium

coupe, the CTS with its most engaging driving performance, and the Elmiraj Concept

Coupe appeal to a new generation of customers and will further expand the presence of the

Cadillac brand in Europe.

Cadillac is the fastest growing full line premium automotive brand. It’s 30 percent growth

rate in both the U.S. and worldwide, year-to-date, marks the highest increase for Cadillac

Elmiraj: embodying pure driving enjoyment

The Elmiraj Concept showcases a new vision for luxury driving and proudly sits at the top of

the brand’s expanding range. It provides an insight into how the Cadillac Studio envisions

performance and luxury for the next generation of discerning drivers.

Influenced in particular by the 1967 Eldorado, the Elmiraj is a modern update to the classic

format of a two-door grand coupe. Elmiraj is a pure expression of streamlined design and a

statement of luxury and performance with a purposeful character and proportion.

At 521 cm in overall length, the four-seater commands presence and poise, taking up where

the memorable Ciel Concept left off.

The Elmiraj advances Cadillac’s philosophy of dramatic design and performance, and

strengthens the company’s commitment to lightweight, agile cars. It is constructed with

chassis and structural elements of an ongoing Cadillac vehicle development project

slated for future production. This new vehicle architecture expands the brand’s pledge to

lightweight RWD performance, exemplified in the ATS sport sedan and the all-new and

elevated 2014 CTS, launching in Europe in early 2014.

The Elmiraj is powered by a 4.5-liter twin turbocharged V8 engine delivering an estimated

500 hp. The long wheelbase and clean body side characterize the car’s spacious

dimensions and high status.

The car’s instrumentation features an analog tachometer and speedometer, both of which

are transparent. A wide high-resolution display, that projects driver information and the

output from a front-mounted camera, sits directly behind the analog gauges.

The 10-inch touchscreen navigation and connectivity screen is concealed inside the

instrument panel when not in use.

The 2+2 layout features high-performance seats, designed to support spirited driving while

also delivering luxury accommodation.

The Cadillac Crest appears in a conceptual form, streamlined and tailored to the car’s

overall design. This design idea for a revised crest reflects the fact that Cadillac’s

unmistakable symbol has evolved dozens of times through history to mark new eras and

design achievements.

Designers at General Motors’ advanced design studio in North Hollywood, California, led

the development of the car’s interior and exterior. The Elmiraj on display in Frankfurt was

hand-built by in-house craftsmen in Michigan.

Cadillac Elmiraj Specifications

Model Elmiraj Concept

Body Style 4-passenger, 2-door grand coupe

Height 1397 mm

Width 1930 mm

Length 5207 mm

Curb Weight Approx. 1800 kg

Engine 4.5-liter Twin Turbo V8

Power 500 hp / 367 kW

Torque 680 Nm

Dimensions

Powertrain

Bigger, better, lighter CTS positioned at heart of upper mid-size luxury market

The all-new 2014 CTS has ascended to the very heart of the upper mid-size luxury market

with improved luxury and sophisticated technology. The car is longer, lower, leaner and

features lightweight technologies, including aluminum door structures,that contribute to a

lower curb weight and nearly 50/50 weight balance.

The result is an orchestra of parts all working in perfect tune to create the most engaging

driving performance in its segment.

Four trim levels – Elegance, Luxury, Performance and Premium – will be offered with rearwheel or all-wheel drive.

All models come standard with front Brembo brakes with ferritic-nitro carburizing (FNC)

anti-corrosion rotors. They give the CTS stopping power that Cadillac expects to be best

in class. Magnetic Ride Control, the world’s fastest-reacting suspension and a hallmark of

V-Series models, comes as standard. Selectable drive modes allow drivers to adjust the

vehicle’s performance dynamics for touring, ice and snow, or sport driving.

Inside, the CTS is equipped with Cadillac User Experience (CUE), Cadillac’s breakthrough

system for connectivity and control, featuring an eight-inch fully reconfigurable touch screen.

CUE brings tablet-like functionality into the CTS with functions such as haptic feedback,

proximity sensing to reveal hidden icons, gesture recognition and capacitive touch.

A 5.7-inch display in the instrument cluster allows the driver to control radio, phone and

navigation functions through steering wheel controls without having to take his eyes off the

The new CTS will come standard with an 11-speaker Bose premium audio system, DAB+

radio capability and active noise cancellation. Users have several options for streaming

portable media devices with three USB ports, and auxiliary and SD card ports.

The all-new 2014 Cadillac ELR: a new dimension of advanced technology

Provocative and progressive, the ELR is the first car with Extended Range Electric Vehicle

(EREV) technology by a full-line premium automotive brand. It will be sold as of early

2014 in North America, expanding to global markets including Europe and China in the

second half of 2014. The vehicle marks an unprecedented combination of luxury, advanced

engineering and progressive design in a coupe that is both sporty and environmentally

Its industry-leading EREV technology provides a full driving range exceeding 480 km on

a single battery charge and tank, blending pure electric driving and an efficient, rangeextending 1.4L gasoline powered generator. Electric power is supplied by a T-shaped 16.5

kWh lithium-ion battery pack that can be completely recharged in about 4.5 hours using a

240V charging station.

The ELR comes equipped with advanced chassis and suspension systems, including

continuous damping control and a comprehensive array of state-of-the-art active safety

features. CUE with navigation is standard. Inside, the ELR’s classic 2+2 layout is driverfocused, emphasizing modern luxury, connectivity and precisely crafted details.

The Cadillac ELR has an aggressive, forward-leaning profile that introduces a new,

progressive theme and proportion in Cadillac’s design evolution. Signature vertical head

lamp and tail lamp elements – a brand tradition since 1948 – distinguish the ELR as a

privileged member of the Cadillac family.

Cadillac has been a leading luxury auto brand since 1902. In recent years, Cadillac has engineered

a historic renaissance led by artful engineering and advanced technology. Its European lineup includes the award-winning ATS sport sedan, the CTS and CTS-V sedan, coupe and sport

wagon, the SRX crossover and the Escalade, a full-size SUV. In 2014, Cadillac will be introducing

the new CTS premium sedan, the ELR - the world's first luxury coupe with extended range

technology - as well as the next generation Escalade. More information on Cadillac can be found at

media.cadillaceurope.com

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