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IKEA uppdaterar sin augmented reality-app
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IKEA uppdaterar sin augmented reality-app
Foto: IKEA

Nu har det snart gått exakt två år sedan IKEA släppte sin augmented reality-app IKEA Place och igår släppte man en ordentlig uppdatering till iOS-appen.

Tidigare har man kunnat placera ut en möbel på en specifik plats i ett rum men med den nya versionen av IKEA Place kommer det att bli möjligt att möblera hela rum med massa möbler från IKEA. Förutom det så kommer nu även appen att börja rekommendera olika produkter som dess inbyggda intelligens tror kan passa bra tillsammans i rummen som användarna vill möblera.

Här nedanför hittas ett klipp på IKEA Place från lanseringen för två år sedan och på länken hittas appen till iOS.

Pryl, Förstärkt verklighet, ikea, augmented reality, inredning, arkit Via highlights.ikea.com
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Visa PRESSMEDDELANDE IKEA Updates IKEA Place App to Continue Offering Home Furnishing Ideas and Inspiration through Artificial Intelligence

Today is the launch of the next generation of the IKEA Place app, which uses Artificial Intelligence to offer users curated and personalized home furnishing advice

CONSHOHOCKEN, PA (September 23, 2019) – IKEA Place launched in 2017, allowing people to virtually place true-to-scale models of IKEA furniture in their own homes. Today the app adds new features that combine Artificial Intelligence and Augmented Reality. Now people can do more than just place furniture; they can get smart home furnishing tips and recommendations based on curation, context and behavior.

To make the app more inspiring and easy-to-use, IKEA Place now comes with interior design ideas to inspire, solve furnishing challenges and just make people smile. The app lets you define areas you want to furnish and provides unique and relevant suggestions based on your preferences and IKEA home furnishing knowledge. With the new features, you can furnish a whole space with just a few taps. You can also point your camera at any piece of furniture, anywhere, and find the most similar IKEA product instantly.

The ultimate goal is to inspire people through combining technology with knowledge of how people live their lives. “Sometimes we all need that little bit of inspiration that sparks new ideas,” says Gerry Rogers, Digital Transformation Leader at Inter IKEA Group. “That’s exactly what we want to achieve with IKEA Place.”

With many more features in the pipeline, IKEA Place will continue to bring new ways of experiencing IKEA to new and existing customers. But technology only tells half the story. “In the bigger perspective, IKEA Place is not about AR or AI. It’s about making IKEA home furnishing expertise more accessible. To do so, we are looking into the newest technologies, not for the sake of technology, but to create a better everyday life for the many people” says Gerry.

The updated IKEA Place app is now available on supported iOS Devices (iPhone and iPad). An updated Android version is planned for the near future.

ABOUT IKEA

IKEA offers well-designed, functional and affordable, high-quality home furnishing, produced with care for people and the environment. There are several companies with different owners, working under the IKEA Brand, all sharing the same vision: to create a better everyday life for the many people. Inter IKEA Group is the group of companies that connects IKEA franchisees with range development and suppliers and aligns the overall IKEA strategic direction.
43.0° 0 Wille Wilhelmsson Wille Wilhelmsson
tis. 24 sep 2019, 09:00
43.0°
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IKEA uppdaterar sin augmented reality-app

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